How to create a business from scratch?
Each person, at least once in his life, thought about how to stop working for a “strange uncle” and start his own business. Of course, investing in one's own is…

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Business: the difference between greed and savings
Saving and greed - these two concepts are often confused not only in everyday everyday situations, but also in practical activities - in all areas of industry and entrepreneurship. They…

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Business ideas without capital
The modern world has put many people in such a situation when they have to get hired by not very pleasant and adequate people who believe that if they are…

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employees and contractors

How to maintain confidence in business meetings

If you are not endowed with the talent of a negotiator by nature, then business communication can be a difficult task. This is especially true of tense situations in which much is at stake. For example, business meetings where you represent your company. Entrepreneur Simon Purdon told how to maintain self-confidence at such important events.

A generation of interlocutors sitting on the other side of the screen
The new generation, beginning to immerse itself in business, is not as skillful in face-to-face communication as our parents. It sounds primitive, but it’s true. Many of us have grown up talking more often with friends on the phone. Private conversations are especially difficult for some. Continue reading

Dreaming of getting out of the OS?

The dream of any entrepreneur is the opportunity to go on vacation without fear that in a week of his absence the company will fall apart. As it turned out, there is a way to fulfill this desire.

Alexander Kuklev, the head of BENKONI, tells how to arrange the work of the company in such a way that the founder has the opportunity to leave operations management and take on more urgent tasks.

If you run your business for at least a few years, try to remember that happy day when in the morning you could just wake up and soak in bed, calmly have breakfast with your family and spend the whole day on your own – working or relaxing. When was such a day in your life? Continue reading

Promotion in the era of surplus.

People stop making spontaneous purchases, preferring to first study the market, reviews, reviews and other information about the desired product. Therefore, companies should look at the behavior of potential customers and try to help them in making decisions.

ExeDrive service founder Julia Volikova talks about how brands can stay healthy for consumers in the “era of surplus”.

Some time ago, all marketing was built on real needs: a person wants an orange – he does not have an orange – we sell him an orange. Today, we are surrounded by thousands of oranges and any other goods. In this situation, the consumer turns into a “selector”. Continue reading

A pinch of inspiration: six ideas for experimenting with email newsletters
It's no secret that email marketing works great in ecommerce. But there is a difficulty. With high competition, getting a user to open and engage in a message is getting…

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Business from Germany: Ravioli according to your own recipe through the online designer
Stuggi - this is the name of the company, organized by five independent entrepreneurs who develop the company, each introducing their own know-how. This project is based on the exchange…

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Female business: gender role
Now that women have successfully occupied all spheres of activity and their independence and purchasing power has increased significantly, compared with even the last century, to lose the beautiful half…

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How to get an LLC?
Sooner or later, every businessman has a need to legitimize the work of his organization. Knowing how to create an LLC, you can begin to conduct the work of the…

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